Rococo White Annie Sloan Chalk Paint®

Rococo White in Your Space

Rococo White is the white that blushes. Barely there, quietly pink, it carries just enough warmth to feel alive without ever announcing itself. It is the colour of the inside of a shell held up to the light — delicate, luminous, and completely its own.

The name comes from the French rocaille — the art of decorating grottos and fountains with shells and pebbles — and that origin feels entirely right. Rococo White has the same quality: something found rather than made, natural and refined at once. It evokes the romantic French decorative style of the 1730s, where white and pastel met gilding and curves in rooms that felt both opulent and impossibly light.

It is a colour for spaces and pieces that want to feel pretty without trying too hard.

Colour Companions

Soft & Pastel

• Antoinette — the closest of companions, sharing the same quiet blush, together they create a pairing of gentle, layered femininity
• Louis Blue — soft and faded, it finds a dreamy, romantic ease alongside Rococo White that feels completely French
• Duck Egg Blue — chalky and gentle, it brings a quiet freshness to Rococo White that feels light and full of air
• Versailles — muted and considered, alongside Rococo White it creates a pairing that feels quietly grand and full of character
• Svenska Blue — cool and Nordic, it finds a beautiful restraint alongside Rococo White that feels calm and completely resolved

Grounded & Considered

• Paris Grey — soft and understated, it anchors Rococo White with a quiet sophistication that feels entirely natural
• Chicago Grey — cooler and more contemporary, alongside Rococo White it creates a pairing that feels modern and gently considered
• French Linen — warm and earthy, it gives Rococo White a traditional country house quality that is lived-in and full of gentle character

Fresh & Gentle

• Coolabah — soft and quietly green, it finds a natural ease with Rococo White that feels garden-fresh and full of light
• Capability Green — deeper and more considered, it creates a pairing with Rococo White that feels grounded and quietly beautiful

Finishing Touches

• Clear Wax — the natural finish for Rococo White, it protects without disturbing the delicate blush quality of the colour
• Gold Gilding — used alongside Rococo White it creates the opulence of an 18th century palace, frivolous and completely beautiful

When You Want to Mix

Rococo White blends beautifully with any pastel in the range — use it to soften and lift colours while keeping their original delicacy completely intact.

How to Apply

Rococo White builds in two coats, each layer revealing more of the soft, shell-like quality that makes this colour so distinctive. With gold gilding it becomes something genuinely opulent — think Marie Antoinette's dairy at Versailles, pretty and completely resolved.

The Chalk Paint® Difference

Annie Sloan invented Chalk Paint® in 1990 and it changed furniture painting forever. The formula is water-based, ultra-low VOC (2.2g/l), and virtually odour-free — and it bonds to almost any surface without the stripping, sanding, or priming that traditional paints demand. One tin, one brush, and you're ready to go.

It works on timber, metal, concrete, brick, laminate, and plastic. Indoors or out. Smooth and matte or heavily textured. The finish is entirely yours to decide.

Before You Begin

Give your tin a good stir — no shaking needed. Load your brush and work in smooth, even strokes. One coat often surprises you with how much it covers; a second coat gives you full, solid opacity. Always let each coat dry completely before continuing.

Making It Your Own

• Build up thick layers for a sculptural, impasto effect, then seal with wax
• Sand back lightly once dry to reveal what's underneath and create genuine, earned wear
• Add a little water to thin the paint into a translucent wash that lets the wood grain breathe through
• Blend colours directly on the piece — Chalk Paint® mixes beautifully for completely custom results

Sealing & Protection

Annie Sloan Clear Wax is the classic finish — it protects and adds a subtle, natural sheen. Dark Wax settles into mouldings and edges for depth and shadow. For outdoor pieces or high-traffic surfaces, Annie Sloan Lacquer gives a harder, weather-resistant finish.

A Few Questions We Hear Often

Will it work outside?
Yes — seal it with Annie Sloan Lacquer and it will handle the elements beautifully.

Does it have to be sealed?
Not always. Decorative pieces that won't see daily wear can be left as they are. For anything that gets touched, wiped, or sat on regularly, wax or lacquer will protect your work.

Can I mix my own colours?
Absolutely — it's one of the great joys of Chalk Paint®. Mix directly in the tin or on the piece itself.

Which brush should I use?
Annie Sloan's Flat Brush gives a smooth, even finish. Her Round Brush is ideal for working paint into carved details and creating texture.

How much do I need?
One litre covers approximately 13 square metres. The 120ml size is perfect for smaller pieces, testing colours, and mixing experiments.