Paloma Annie Sloan Chalk Paint®

Paloma in Your Space

Paloma is one of those colours that is almost impossible to name and entirely impossible to forget. It sits in the quiet space between lilac and taupe — warm and cool at once, soft and resolved, with a complexity that comes from the way purple and yellow find each other when white is added between them. The result is a neutral that is anything but ordinary.

It is both entirely contemporary and quietly historical. When a range of purples first became possible in paint, colours like Paloma appeared in the most considered interiors — rooms that wanted sophistication without drama, warmth without weight. That same quality makes it just as relevant now. Paloma works in a modern space as naturally as it works in a traditional one, bringing a softness and intelligence to any piece it touches.

It is the colour for people who find plain neutrals too safe and strong colours too committed. Paloma is the considered choice in between.

Colour Companions

Soft & Warm

• French Linen — earthy and quietly warm, alongside Paloma it creates a pairing of soft, considered neutrals that feels completely resolved and full of gentle character
• Louis Blue — faded and softly blue, it finds a beautiful, dreamy ease alongside Paloma that feels romantic and full of quiet light

Deep & Grounding

• Graphite — moody and full of depth, it anchors Paloma with a quiet drama that feels sophisticated and completely intentional
• Old Violet — dusty and deeply personal, alongside Paloma it creates a tonal pairing that feels layered, considered, and genuinely beautiful

Warm & Vivid

• Arles — sun-drenched and full of warmth, it creates an unexpected and striking contrast with Paloma that feels alive, confident, and full of character

Finishing Touches

• Clear Wax — the natural finish for Paloma, it protects while preserving the soft, complex lilac-taupe quality of the colour completely
• Dark Wax — worked into details and edges, it deepens the warmth of Paloma and adds a quiet, considered patina

When You Want to Mix

Paloma adds a soft, warm complexity to any colour it is blended with — use it when you want a neutral that carries real depth and character rather than simply sitting quietly in the background.

How to Apply

Paloma builds beautifully in two coats, each layer revealing more of the warm, complex quality that makes this colour so distinctive. It rewards careful application — the more considered the finish, the more the colour's true character reveals itself.

The Chalk Paint® Difference

Annie Sloan invented Chalk Paint® in 1990 and it changed furniture painting forever. The formula is water-based, ultra-low VOC (2.2g/l), and virtually odour-free — and it bonds to almost any surface without the stripping, sanding, or priming that traditional paints demand. One tin, one brush, and you're ready to go.

It works on timber, metal, concrete, brick, laminate, and plastic. Indoors or out. Smooth and matte or heavily textured. The finish is entirely yours to decide.

Before You Begin

Give your tin a good stir — no shaking needed. Load your brush and work in smooth, even strokes. One coat often surprises you with how much it covers; a second coat gives you full, solid opacity. Always let each coat dry completely before continuing.

Making It Your Own

• Build up thick layers for a sculptural, impasto effect, then seal with wax
• Sand back lightly once dry to reveal what's underneath and create genuine, earned wear
• Add a little water to thin the paint into a translucent wash that lets the wood grain breathe through
• Blend colours directly on the piece — Chalk Paint® mixes beautifully for completely custom results

Sealing & Protection

Annie Sloan Clear Wax is the classic finish — it protects and adds a subtle, natural sheen. Dark Wax settles into mouldings and edges for depth and shadow. For outdoor pieces or high-traffic surfaces, Annie Sloan Lacquer gives a harder, weather-resistant finish.

A Few Questions We Hear Often

Will it work outside?
Yes — seal it with Annie Sloan Lacquer and it will handle the elements beautifully.

Does it have to be sealed?
Not always. Decorative pieces that won't see daily wear can be left as they are. For anything that gets touched, wiped, or sat on regularly, wax or lacquer will protect your work.

Can I mix my own colours?
Absolutely — it's one of the great joys of Chalk Paint®. Mix directly in the tin or on the piece itself.

Which brush should I use?
Annie Sloan's Flat Brush gives a smooth, even finish. Her Round Brush is ideal for working paint into carved details and creating texture.

How much do I need?
One litre covers approximately 13 square metres. The 120ml size is perfect for smaller pieces, testing colours, and mixing experiments.